Every Affiliate I talk to tells me they want to make money. Makes sense. When I talk to my Top Affiliates in TrafficWave and in SFI, they say the same thing, they want results. When I talk to a brand new Affiliate, you got it, they want results.
We all want results in our affiliate marketing efforts. The key is in learning how to consistently create results. That word: “create” is a very important word. Successful business people know that success isn’t “found”. It is not the result of luck. It is created by the action steps we take on a consistent basis.
Here are 3 essential steps I believe every one of us should be taking if we want to create affiliate marketing results in our businesses. These are the things I am doing on a consistent basis, myself.
1) Training My Mind. Skip this step and none of the other steps will matter. If you want success, you absolutely MUST get your mind straight. How do I do this?
I attend online and offline training events to increase my knowledge of email marketing, affiliate marketing, and list building as well as overall business and success principles.
I read books by and about other successful people. It’s all about getting my mind in line with the way other successful people think.
I engage with like minded people who both benefit and contribute to my personal journey.
There will be tough times. There will be distractions. Life gets busy and things happen. There will be setbacks. Some of the people you thought were going to run with you never take action. Or they quit. There will be the naysayer who slanders your business and business pursuits. I have had them all. You will too.
This is why I MUST train My mind to stay focused on My goals and the processes that will get me there. Without this step, the following 2 steps will not matter. Why? Because that previous paragraph is true.
How do you spot someone with a mind trained for success? They aren’t complaining. They aren’t jumping from one program to another. They aren’t making excuses. They are attending webinars. They are reading personal development books. They are constantly learning and contributing.
2) List Building. Affiliate marketing results depend on list building. I know this is a broken record repeating the same thing over and pver, but it is TRUE.
I use free and paid traffic resources, advertising resources, traffic exchanges, social media, etc… to constantly build my list of prospects who are LOOKING FOR the kind of information I offer. In this case, I am offering information about email marketing, affiliate marketing, and the TrafficWave autoresponder system.
The people I talk to are people who WANT to know more and have requested information. A targeted prospect list is an incredibly valuable business asset and should never be overlooked. One of my mentors said before we have an MVP we need to have an MVA. What’s that mean? Your A – Audience is first and foremost even before your P – Products. (MV is Minimum Viable, but could be Most Valuable too.)
How do I build my list? All of my advertising and posts direct visitors to my capture page where they can request more information. When they fill out the form, they are added to my list for consistent follow up and they get the requested information.
This happens 24 hours a day, 7 days a week, all automatically. By the time I personally hear from someone, they have typically seen my videos, read my information, and may have a few questions. Maybe they just want to see if I’m real and will actually reply to an email. This makes it much easier to talk to them AND helps to disqualify those who are not serious.
This means I am always working with workers.
3) Content Creation. When I write articles for my blogs (like the one you are reading now), I will typically focus my content on how to solve a problem. With this blog, the content will typically be about helping businesses who are affiliate marketers and using email marketing. The articles are designed to answer questions and provide solutions.
Most of the time, my articles will also include an option for visitors to request more information by filling out a form. You will see one at the bottom of this article. This takes us back to Step 2 above, build your list.
Along the way, I get to meet new people, make new contacts, even make new friends, and build my lists. This helps build credibility and rapport. That leads to sales. Not everybody who reads my content wants to do business with me. But some do. And that is when the fun starts time and time again!